Catastrophe is Just the Figure

We living things are here on the Ground

Douglas Rushkoff

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Photo by Felipe Albertella on Unsplash

Apocalypse bunkers, spaceships, shock collars, and Navy Seals seem to be getting the most attention as I do the media tour for my new book, Survival of the Richest: Escape Fantasies of the Tech Billionaires. I suppose that’s only natural; it’s a pretty compelling hook.

But while titillating and infuriating, the story of my encounter with the tech bros who mean to escape the externalities of their own business practices may be less important than what I’ve come to call “The Mindset” leading them to think and act this way in the first place. In fact, our fascination with the catastrophes themselves (the climate disaster, social upheaval, electromagnetic pulse) or even all the ways that billionaires want to escape those possibilities (Mars colonies, uploaded consciousness, eugenics) may be a symptom of The Mindset, itself.

We are so fixated on the figure, that we can’t see the ground. We can see the subject of the picture, but not the landscape in which it is standing.

This problem lies at the heart of our tech industry’s awful and sometimes even unintended consequences on the world at large. Tech investors and the young developers in their thrall are single-mindedly focused on the mega-hit capable of delivering hock-stick returns and a home-run “exit…

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Douglas Rushkoff
Douglas Rushkoff

Written by Douglas Rushkoff

Author of Survival of the Richest, Team Human, Program or Be Programmed, and host of the Team Human podcast http://teamhuman.fm

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