What’s a Meta For? — part one

Douglas Rushkoff
6 min readNov 19, 2022

Big Tech’s Search for the Ultimate Escape Hatch

Photo by James Michael Vallado on Unsplash

Facebook founder Mark Zuckerberg may one day be remembered less for his social network or his Oculus virtual reality platform than his introduction of the term “meta” into popular awareness. With two parts desperation over a declining subscriber base and one part hope that he could breathe new life into his dying business model, Zuck announced he would be…

Douglas Rushkoff

Author of Survival of the Richest, Team Human, Program or Be Programmed, and host of the Team Human podcast http://teamhuman.fm